General George Stillhouse

This branding project began as a team effort. My team and I were given a short brief that covered the history of the land where the up-and-coming distillery is located. Once we decided on a name, the work was divided and I was in charge of creating the look of the stillhouse's branding. I began with research then sketches and first drafts of the logo that lead to a brand board. Once these items were approved, I then designed the label. The label includes an illustrated map of the area to bring more attention to the historical significance of the land.

​General George Stillhouse is located in Rough River, Kentucky.
They will begin their first batch of bourbon in 2023.

Visit their website! https://generalgeorge.store/

This project was done in Adobe Illustrator and Adobe Photoshop.